Email Marketing & Social, You Need Both
So you know you should be doing some form of Social Media but did you know you should be sending out some sort of regular e-mail to your customer and prospect lists? Well, in case you did not, here are a few stats:
Email’s return on investment is massive
Email makes money. For every $1 you spend on email marketing, you can expect an average return of $38.
Email grows your business
The verdict is in. According to 80 percent of professionals, email marketing drives customer acquisition and retention.
Business communication runs on email
72 percent of consumers prefer email as their source of business communication.
Consumers want to hear from you
61 percent of consumers enjoy receiving promotional emails weekly. 38 percent would like emails to come even more frequently. This is even a preferred channel for millennials to receive their communication from businesses!
OK, so those are some the stats and if you were not convinced before you should be now! Let me know what questions you have and I can help you to move in the right direction on this. We have over a decade of experience writing for many industries. I would love to help you with this and help you to grow your business!